Oakberry Napoli

Type

Commercial

Year

2025

Area

40 m²

Location

Naples, Italy

The first Oakberry unit in Naples, this project marked the brand's arrival in the city and the challenge of presenting its identity in a new context.

Set up in a 40 m² commercial spot previously occupied by a pizzeria, the store required a complete transformation of the space to accommodate Oakberry's operations, balancing the functional needs of the brand with the features of the existing architecture.

The project sought to establish a dialogue between Oakberry's contemporary and recognizable language and the local architectural identity.

Pre-existing elements, such as the mezzanine's wooden beams and facade features, were preserved and incorporated into the proposal, creating a natural integration between the brand and the space. At the same time, the layout and operational areas were reorganized to ensure efficiency in production, service, and team flows within a compact area. The result is a store that introduces Oakberry to Naples while preserving the personality of the place where it is located.

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